…or checking the effectiveness of attracting customers

The most impressive demonstration of the profitability of a website is the number of visitors who finished their visit by ordering products or services and became real customers. The conversion ratio tells how many customers there are out of the total number of visitors of the site. Especially if you run an e-shop, this value will be priceless for you.

You know your traffic but you're not quite certain how many visitors just walk through your e-shop out of curiosity, or possibly even pick the goods to the cart, but does not get to the final order? Do you suspect that your order form is so complicated and tedious that it puts many potential customers off? Conversion ratio helps you find the answer.